We hope the information below is of use to you. It is a composition of our photographic and video experience over the past 25 years. Some is relevant to hotel specific media, but most is relevant to all types of photography & video. We discuss topics such as “Five essential night time photography tips, through to “How to prepare your hotel for a photo shoot”.
Our goal here is to be an open source of photography and video tips that we have accumulated through our years of experience. If it can help someone with questions or save them time and money, then we are happy. PhotoWeb is a collection of talented and hard working photographers and videographers all working together to continually improve our quality and service for our clients.
We welcome your feedback and questions.
There’s a lot of content being shared online at the moment, but by far the easiest and most popular thing to share are photos. It seems everyone likes a good photo, and they especially love to share photos of things they’ve done or places they’ve been. At this time of year, as people are getting… Read more »
Believe with your eyes, not with your ears, as the saying goes. This couldn’t be truer when it comes to hotel marketing, and photos are, in many cases, the deciding factor for travelers researching and booking hotel accommodations. This explains why photography and video is particularly imperative and a top priority for hoteliers worldwide. That sole… Read more »
Unless you’ve been hiding away from the media for the past five years, you’ll have no doubt heard all the fuss about the proliferation of camera drones, and their availability to the general public. It’s one of those technological advances that has probably got a bit ahead of itself and has certainly caught many regulatory… Read more »
In 2019, video will account for 80% of all internet traffic. What does this mean for the hotel industry? It means that if you aren’t harnessing the story-telling power of cinema, you are missing out on a tremendous opportunity to reach potential guests. Still images are an imperative piece of the traditional marketing puzzle, but nothing… Read more »
The world is saturated with images. Every website, advertisement, and Instagram post comes with a picture. In marketing, photography can make or break your campaign, especially on your most vital branding tool, your website. In the business of hotel photography, poor quality photos that fail to express the property or the brand do nothing for… Read more »
In this blog, we provide a lot of tips and techniques that can help you create your own hotel photography and we do that with two reasons in mind. The first is that we know that running a hotel can be difficult, and it’s certainly expensive. Getting your own photography done is one way of… Read more »
There are now more people than ever taking photos with smartphones, but the quality of those photos is dividing the photographic world with many saying they’re just not up to standard and shouldn’t be used for professional work. Others, however, see the framing and ability to have a camera right there when needed as a… Read more »
Whether you take your photos yourself or have them shot by a professional, you’ll end up with some images that you’ll want to showcase on your website. Your website is potentially the first thing customers will see, so it’s important the photos of your hotel show off your premises and services and entice people to… Read more »
There’s probably a very obvious reason why people come to your hotel. It could be the scenery, the incredible beaches or its access to airports and ferry ports. Whatever it is, it’s worthwhile finding out what those reasons are and creating a story to highlight them on your website. Even though we talk a lot… Read more »
You’ve made the decision to have a go at creating your brochure, website or publicity photographs, and you want to make the best of it, and so you get a kit list together. Now, if you’ve watched professional photographers do their thing, you’ll have noticed that they tend to turn up with a van full… Read more »