Making the Most of the Summer “Golden Hour”

Late summer is truly the season of the “golden hour,” when buildings and exteriors are bathed in a warm pre-dusk glow. With outdoor photography, it’s generally harder to use artificial lighting to illuminate your subject matter, making you more or less reliant on natural light. With evenings lasting well past 8pm, now is the perfect… Read more »

Three Simple Tips for Perfect Hotel Bedroom Photography Today

Very often we get asked to look at photos that friends and family in the hotel trade have taken in an effort to get images for their website and brochures. There’s nothing wrong with going it alone if you’re a small hotel, the cost of professional photography can be expensive, so it’s no wonder that… Read more »

Enhance Your Photos with Nik Collection – Now for Free!

I’m sure you’ve heard the term “that’s been PhotoShopped” in reference to a photograph that perhaps doesn’t look entirely real. It’s used mostly in a derogatory sense, usually by purists who think that the only way to present photography is in its original “no filtered” look. However, nearly all imagery is enhanced, edited or adjusted… Read more »

Fill Your Hotel Photography with Life

You’ve probably got a fantastic hotel that you want to show off. You’ve got all the lighting set up; the frontages are looking fantastic, and the gardens are superb. So, you get ready to start taking your photos. And they turn out great. But there’s something missing… Very often, the artistic flair of a photographer… Read more »

It’s OK, Go Ahead and Pose!

I was recently talking to a friend of mine who is just getting into the world of photography, and he was discussing some of the tactics he employs. Many of these were pretty standard, I’d heard them all before, but one stood out. He was working a lot in the world of building photography, and… Read more »

The Basics – The Best Lens for Outdoor Use in Bright Sunlight

Shooting outdoors in bright sunlight can be a challenge for many photographers. Some of the things that could go wrong include having images that have high contrast, blown out highlights, shadows, lens flare and colours that might even look overly saturated. If you’re shooting portraits they can also lead to the ‘squint factor’ when the… Read more »

The best lenses to use for darker rooms

Your hotel is more than just its exterior. Of course, you want the outside to look absolutely fantastic, but a lot goes on inside and if you can capture key moments here, you can give your potential customers an insight into what to expect. For example, many hotels have excellent restaurant and dining facilities so… Read more »

Do You Make the Most of Facebook Promotion?

There’s no doubt that social media has exploded in recent years with more people than ever going on-line. However many businesses take a cautious approach to using sites like Twitter or Facebook to promote themselves, when really they should jump in with both feet. If you run a hotel then there are a vast number… Read more »