Because Photoweb works with the leading brands in the hospitality industry, we know exactly how important, high quality images and video are to sales and marketing efforts. We are always amazed that some hotel owners will spend many millions of dollars on building the hotel, but then take the photos of the hotel themselves with their $100 point and shoot camera. Surely this is the time to do everything possible to market your hotel, to showcase at it’s best and place the images on all the right websites, trade magazines and print media. The benefit to you is that you are serious about marketing your hotel where others may miss the point. Professionally captured large colorful stills, captivating video and immersive virtual tours will lift you above your competition, attract people to spend more time on your site, and give potential customers the confidence they need to make a booking. Your clients expect to see a gallery, virtual tours and video so it’s vital you provide the media or risk losing the client to someone that has.
- 85% of hotel bookings are researched online; 60% are booked online (source: Gomez)
- Rich media is the most powerful decision tool on the web
- Our virtual tours for Carlson increased bookings by 136% (source: Carlson Worldwide E-Commerce Department)